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How to Build Your Digital Media Brand

How to Build Your Digital Media Brand

How to Build Your Digital Media Brand

This course includes
45:11 of Course Material (View)
Lifetime access after purchase
Certificate of completion


Have you ever wondered how to effectively build your presence on digital platforms with algorithms and endless noise? What strategies do you need to share your vision, connect with your target audience and move your vision into reality?

Do you have a million-dollar idea but don't know how to get to market? Don't worry the Private Practice Division (PPD) has built this session to turn your ideation into execution.  Discover how three different PT's took their vision and built it on digital platforms.

Each had a different path, a tech company, a clinic and a movement empire. 

Join PPD Chair Karim Meghji, as they interview three game-changers in the digital world of physical therapy - meet Maggie Bergeron of Embodia, Connor Massimo of Pulse Physiotherapy and the infamous VinnieRehab - Vinh Pham of Myodetox. 



This online course is available to all healthcare professionals. It is brought to you by the Private Practice Division of the Canadian Physiotherapy Association (CPA).

This course was recorded at the Canadian Physiotherapy Association Congress in May 2022. 

The instructors
Canadian Physiotherapy Association

As the vital partner for the profession, the Canadian Physiotherapy Association (CPA) leads, advocates, and inspires excellence and innovation to promote health. CPA’s goal is to provide exceptional service, valuable information and connections to the profession of physiotherapy, across Canada and around the world.

Private Practice Division

Or mission is to provide an interface to engage, educate and elevate the physiotherapy enterprise and to Inspire the entrepreneurial physiotherapist to engage in business best practice, strategic execution and innovation.


  • Develop and share tools, resources and expertise to support the physiotherapist in achieving business excellence
  • Facilitate the highest standards of professional practice management
  • Promote the interchange of professional skills and ideas
  • Accountability and fiscal responsibility
Course Material included in this course
  • How to Build Your Digital Media Brand
  • Welcome!
  • How to Build Your Digital Media Brand
  • Feedback
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